Panama has secured a historic milestone as it becomes the first Latin American country to host the prestigious World of Coffee (WOC) trade show. Scheduled for 2026, the event will take place in the highland province of Chiriquí—home to some of the most prized coffee varietals in the world.
This international spotlight not only honors Panama’s longstanding reputation in the specialty coffee scene but also positions Chiriquí as a global meeting point for producers, traders, and aficionados of fine coffee. The announcement was made during the 2025 Best of Panama (BOP) competition, in partnership with the Chiriquí Chamber of Commerce (CAMCHI).
The Coffee World Comes to Chiriquí
According to Ricardo Koyner, President of the Specialty Coffee Association of Panama (SCAP), selecting Chiriquí as the host “is more than symbolic – it’s what makes sense.” Koyner emphasized that this region is the origin of the exceptional beans that have placed Panama on the global coffee map. From Boquete to Volcán, Chiriquí’s lush, high-altitude microclimates offer optimal growing conditions that consistently produce award-winning Geisha and other varietals.
This will be the first time the World of Coffee is held in Central America, cementing the region’s relevance in global coffee trade and culture. The 2026 event will showcase not just beans, but also cutting-edge innovations in cultivation, processing, sustainability, and trade.
A Boon for Local Business and Global Visibility
Hosting the WOC is expected to generate significant economic activity in Chiriquí, with direct benefits to hotels, restaurants, tourism operators, and logistics providers. It’s also a strategic opportunity for local growers and entrepreneurs to network with international buyers and investors.
Communities like Boquete, already famed for their boutique coffee farms and mountain charm, are likely to receive increased visitor interest and infrastructure attention. Likewise, the Volcán and Tierras Altas area—a quieter but equally productive region—stands to gain greater global exposure.
Real Estate Impact: A Brewing Opportunity for Investors
Events of this scale typically act as catalysts for regional growth, and WOC 2026 is no exception. We anticipate a surge of interest in both residential and commercial properties throughout Chiriquí, especially in areas close to Boquete and Volcán.
Buyers seeking lifestyle properties in coffee country, whether for retirement, eco-tourism ventures, or vacation rentals, may find this moment particularly opportune. The increased global profile and expected influx of visitors will likely put upward pressure on demand for homes, boutique hotels, and small farms. As always, smart investment involves looking ahead—early movers may benefit from favorable pricing before momentum fully builds.
Final Thoughts
Panama’s selection as the first Latin American host of the World of Coffee is a landmark achievement that speaks to the country’s excellence in coffee cultivation and its growing role on the world stage. For residents, expats, and investors in Chiriquí, it offers not just pride, but tangible potential in terms of economic development and property value.
If you’re considering owning a home, investment property, or land in Panama’s thriving coffee highlands, this could be the perfect moment to explore your options. Our expert team at Casa Solution is here to help you navigate the opportunities in Boquete, Volcán, and beyond.
Let’s find your place in Panama’s coffee legacy. Contact Casa Solution today to learn more about available listings in Chiriquí.
Written on June 11, 2025
